Networks Fined Millions For Airing Shitty Movie's Fake Emergency Alert
You're familiar with the Emergency Alert System tones; they're the jarring bleeps that play when the system gets tested. You might not be familiar, though, with the laws that restrict broadcasters from airing the tones on TV when it's not an emergency. The thinking is that if you hear the tones all the time, you'll get desensitized to them and stop paying attention.
At the very beginning of the
Olympus Has Fallen
trailer in question (above), you hear sounds very similar to those used on the EAS. It's a very effective narrative tool!
According to the complaint
reported by Re/code
, the FCC began receiving complains in early March last year and the trailer continued to show up on cable networks for about a week before it was all finally snuffed out. The proposed fines:
This was probably an honest mistake, but it still probably makes sense for the FCC to come down hard in order to keep the networks honest. Besides, maybe they probably deserve for promoting such a terrible, terrible movie in the first place. [ FCC via Re/code ]